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16 - MCR - Customer Relations and Marketing


MCR 203 - Mobile Marketing

Code Start Date Duration Venue Fees
MCR 203 04 November 2019 5 Days Istanbul $ 2950 Registration Form Link
MCR 203 02 December 2019 5 Days Istanbul $ 2950 Registration Form Link
MCR 203 13 January 2020 5 Days Istanbul $ 2950 Registration Form Link
MCR 203 10 February 2020 5 Days Istanbul $ 2950 Registration Form Link
MCR 203 09 March 2020 5 Days Istanbul $ 2950 Registration Form Link
MCR 203 06 April 2020 5 Days Istanbul $ 2950 Registration Form Link
MCR 203 04 May 2020 5 Days Istanbul $ 2950 Registration Form Link
MCR 203 01 June 2020 5 Days Istanbul $ 2950 Registration Form Link
MCR 203 20 July 2020 5 Days Istanbul $ 2950 Registration Form Link
MCR 203 24 August 2020 5 Days Istanbul $ 2950 Registration Form Link
MCR 203 21 September 2020 5 Days Istanbul $ 2950 Registration Form Link
MCR 203 19 October 2020 5 Days Istanbul $ 2950 Registration Form Link
MCR 203 16 November 2020 5 Days Istanbul $ 2950 Registration Form Link
MCR 203 14 December 2020 5 Days Istanbul $ 2950 Registration Form Link
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Course Description

Mobile Marketing is clearly one of the fastest growing disciplines in online marketing. Each week, thousands of new users adopt new mobile devices and provide their mobile numbers for marketing campaigns. From standard text messages to full mobile applications, Mobile Marketing is everywhere.

 

 

Course Objectives

  • Learning  mobile marketing
  • Understanding mobile devices
  • Learning combining mobile with other channels
  • Understanding the location and mobile

Who Should Attend?

  • Managers
  • Brand makers
  • Executives
  • Advisors to directors and top managers
  • Those who would like to develop and enhance their mobile marketing skills

Course Details/Schedule

Day 1

  • Introduction to Mobile Marketing
  • Understanding Mobile Devices
  • Core Mobile Product 

Day 2

  • Core Mobile Service Offerings
  • Supplemental Products and Service Offerings
  • Mobile Advertising 

Day 3

  • Mobile Search
  • Incentives and Loyalty Programs
  • Combining Mobile with Other Channels

Day 4

  • Mobile Marketing 
  • Mobile and Social Media
  • Location and Mobile

Day 5

  • Mobile Rules and Regulations
  • Mobile Marketing Measurement and Analytics
  • The Mobile Website