(Click Category to List Courses)
46 - PAM - Press and Media
PAM 105 - User Experience Design
| Code | Start Date | Duration | Venue | |
|---|---|---|---|---|
| PAM 105 | 30 October 2023 | 5 Days | Istanbul | Registration Form Link |
| PAM 105 | 25 December 2023 | 5 Days | Istanbul | Registration Form Link |
Please contact us for fees
Course Description
For those whose conversion rates are low, or are not sure whether their website is effective at meeting their goals, or whose users get stuck and aren't able to complete the tasks they want to neither fill forms effectively, this course was designed. It will show participants to what extent creating websites and mobile apps became easy, but harder and harder measuring the effectiveness of these applications is. Light on theory and heavy on practice, this course will help participants formalize their instincts into a structured design process.
Course Objectives
- Creating effective web sites, mobile sites and mobile applications that encourage conversions
- Learning the critical elements of user experience such as: strategy, scope and structure
- Being aware of the summary of User Experience research
- Understanding the Information Architecture and Interaction Design
- Designing the User Experience from scratch
Who Should Attend?
- Designers
- Developers
- Product owners
- Managers
- Who cares about making their product and service more usable
Course Details/Schedule
Day 1
- What’s User Experience, what’s usability?
- Where User Experience Design originates from?
- Identifying the Objectives and Processes to be Improved
- Design for whom?
Day 2
- User Experience Research
- Segmentation and Persona Development
- User Scenarios
- Contextual Analysis
- Usability Tests
Day 3
- Information Architecture
- Interaction Design
- Interaction Design Tools
- Prototyping and Prototyping Tests
Day 4
- Graphical Design Process
- Software as a Design Process
- User Experience Optimization
- User Experience Optimization Lifecycle
Day 5
- Examples of Bad Design and Wrong Practices
- Designing User Experience from Scratch & Examples
- User Experience & Growth Hacking
- Hacking Growth with Systemic Experiments
- New Tools for Growth Hacking
