TRAINING CATEGORIES
(Click Category to List Courses)

1 - MLC - Management and Leadership


MLC 510 - Campaign Management

Please contact us for fees

 

Course Description

Campaign management allows marketers to plan, target, execute, and measure one-to-one communication strategies—all within a single intuitive interface. Unlike other marketing campaign management, campaign tools seamlessly support both traditional and emerging channels, allowing marketers to design single- and cross-channel dialogues driven by customer needs and behavior. From triggered campaigns and remarketing to lifecycle campaigns, customers receive the right message at the right time via the right channel—every time.  

Course Objectives

  • Plan and set precise objectives to campaign activities
  • Build a template for planning and managing campaigns
  • Manage resources - people, material and financial resources - to achieve campaign objectives
  • Use aids to campaign planning and to evaluate campaign effectiveness.
  • Recognize the importance of research and carry out research for campaign planning and evaluation process

PROGRAM TOPICS

  • Definition of the campaign
  • Philosophy of the campaigns
  • Campaign Planning steps
  • Defining Campaign Goals
  • Determining How to Target Campaigns
  • What information do you use for creating target lists?
  • Build campaign team work
  • Creating a Campaign (Strategy & Planning)
  • Case study
  • Writing and collecting questionnaires

 

ETABS and SAFE. Training 24 CCE 210 5 SAP 2000. Training 25 CCE 305 5 Quality Assurance in Pavement Construction 26 CCE 401 5 Construction Project Management 27 CCE 402 10 Construction Project Management (10 Days) 28 CCE 403 5 Construction Project Management-Intensive 29 CCE 405 5 Principles of Construction Project Management 30 CCE 406 10 Principles of Construction Project Management (10 Days) 31 CCE 410 10 Construction Project and Risk Management (10 days) 32 CCE 411 5 Project & Contract Management for Marine Construction 33 CCE 412 5 Application of GIS in Construction Management 34 CCE 415 4 Sustainable Water Management Techniques, Innovation and Solution (4 Days) 35 CCE 419 5 Construction Management of Hydraulic Projects 36 CCE 420 5 Water Project Management 37 CCE 421 10 Modern Technologies in the Supervision and Quality Control of Irrigation Projects and Dealing with Contractors (10 Days) 38 CCE 422 5 Rapid Earthquake Hazard Evaluation of Buildings 39 CCE 425 10 Practical Application of Computers in Structural Engineering (10 Days) 40 CCE 428 5 Survey & Profile Using Total Station 41 CCE 430 5 Bridge Construction and Maintenance 42 CCE 435 5 Bridge Inspection and Maintenance 43 CCE-A 410 10 إدارة المشاريع الهندسية -10 أيام
21 - TTC - Transportation and Traffic Control
22 - ADV - Architectural Design and Visualization
23 - SRM - Safety and Occupational Health
24 - CSM - Public Relations, Communication Skills & Office Management
25 - TEM - Training and Education Management
26 - CMR - Customer Relations