(Click Category to List Courses)

46 - PAM - Press and Media

PAM 106 - Introduction to New Media

Code Start Date Duration Venue
PAM 106 12 September 2022 5 Days Istanbul Registration Form Link
PAM 106 07 November 2022 5 Days Istanbul Registration Form Link
PAM 106 05 December 2022 5 Days Istanbul Registration Form Link
Please contact us for fees


Course Description

Looking with a skeptical eye on someone reading a newspaper, and asking why do they bother carrying theses big sheets and paying for them while they can find the information in one click on their mobiles. sometimes such people seem out-of-date to us. It does not matter to which generation we belong, a journalist should be able to keep himself up to date while still providing information in the way customers demand. In this course, participants should understand how new media is different from traditional media. They will also be taught some of the techniques that will help them make their way through in the cyberspace.


Course Objectives

  • Keeping updated on the latest trends in this field
  • Understanding the meaning of social media and the new changes it brings to production agencies
  • Managing all accounts simultaneously
  • Protecting information
  • Being a smart investigative journalist

Who Should Attend?

  • Bloggers
  • Journalists
  • Social media specialists
  • Editors
  • Anyone working in the field of media and press release

Course Details/Schedule

Day 1

  • The defenition of new media
  • The effect of the recent technological revolution on media
  • Pros and cons of new media
  • How new media is different from traditional media
  • The future of journalism and journalists in the middle of this stream
  • The role of the news agency 

Day 2

  • Introduction to the biggest and most famous social media networks
  • How to catch up
  • Main advancements in portable and smart devices
  • Creating accounts in social media
  • Managing your accounts professionally 

Day 3

  • Professional techniques in new media
  • Creating media content
  • Writing techniques for new media
  • Developing the narrative in your digital story
  • Cross-posting on several platforms 

Day 4

  • Searching and finding stories in social media and over the internet
  • Verifying the information
  • Reproducing the gathered information
  • Creating & Using Wikis
  • Photos and videos manipulation 

Day 5

  • Data Protection
  • How platforms deal with publishing
  • Who controls the pathways to the audience?
  • Supplementing income